Don’t be clever, be clear –

As novelist Stephen King once said, people use smart words because they are too ashamed of their simple ones.

Continue Reading

To get the best out of interacting with the media it is important for spokespeople to know the difference between their agendas and the agendas of the media interviewer and how to bridge the gap between the two.

Continue Reading

A major objective when writing an article is to attract the reader’s attention, pull them into the story and keep their attention throughout. To achieve this, it is important to choose a focused topic. This will keep you on track and avoid getting distracted and ending up with too many ideas in the article.

Continue Reading

I hope you like my latest writing tip – on preamble

Get to the point and make strong statements.

- Indulging in preamble will dilute the impact of what you are saying.

PS: You might also enjoy my latest writing tips article I have posted on my website: http://www.jennigay.co.za/blog/essential-tips-for-article-writers/

Continue Reading

crack crysis 3 pc skidrow, office 2010 serial and crack, keygen lindo 6.1, astrology software leo gold with crack, keygen camfrog 6.2, come craccare una rete wifi alice con iphone, tecnotest reflex plus 4130 crack, pdanet 3.50 pc crack, cue club with crack, sql server 2008 r2 keygen, vray crack rhino, sap business one 8.8 pl10 crack, slip through the cracks synonym, making crackers out of bread, mindcrack fan server contest winners announcement, zdelete crack, hs virtual piano crack, crack argis 10.1, black ops 2 zombies cracked, download eviews 7 free cracked, crack quantum solace 007, crack do the sims 2 dodatki chomikuj, nero 2014 platinum crack.rar, crack talking dictionary, crackpot index biology, fl studio 8 crack download rar, rola roof rack grand cherokee, csdrawgraph crack, tosh crackers, dhl global mail tracking phone number, adobe premiere pro cracked version download, scribblenauts unlimited pc crack ita, keygen antenna 4.5, tavultesoft keyman desktop 8.0 keygen, crack for eset smart security 6.0.314.0, sygic apk cracked 14.3, cara crack hunting unlimited 2010, cod black ops 2 keygen steam, how to repair cracks in exterior brick wall, galileos implant crack, apa itu crack file, synopsys sss feature keygen netop, nilla crackers, motorm4x offroad extreme crack chomikuj, crack engine archicad 16 build 3270, download quick heal total security 2013 crack files, tune up 2012 mas crack, down insaniquarium deluxe 2 full crack, keygen mirc 7.15, adobe macromedia flash cs6 crack, crack solidworks 2004 spo, crack fluidsim 4.0, halion sonic keygen, rpg maker vx ace crack german, crack sketchup 8 free download, folder sizes 6 keygen, password crack sbk 2011, nexcare skin crack care liquid, nis 2012 with crack, magnus choir vsti crack free download, crack bbc, zoo tycoon no cd crack mac, xforce keygen autocad 2008 32 bit free download, keygen idm 6.17 build 11, incl keygen, corel videostudio pro x5 crack free download, bmw e92 cracked wheels, ff iii android crack, serveur minecraft pvp soupe 1.6.4 crack, symbol coat rack sale, uniblue speed up my pc crack, netlimiter 3 keygen, que mettre dans les christmas crackers, anno 1404 gold no cd crack, yazzle 4.12 crack, leawo powerpoint to dvd keygen, keygen universal, password cracker windows 7 professional, poweriso keygen 5.8, non soy crackers, street fighter x tekken skidrow crack indir, crackling noise in ear and jaw pain, diablo 2 keygen not working, fl studio 10.9 xxl edition cracked, topaz lab keygen, age of empires 2 no cd crack windows 7 deutsch, game rombie crack, internet download manager patch keygen 6.12, crack land desktop 2007, beejive blackberry license key crack, kali linux aircrack wep, microsoft office 2010 crack free download 32 bit, crack garzanti 2010, call of duty 4 modern warfare 2 skidrow crack update, tai tu vi hang ngay crack, ssbcrack notifications, youtube american dad crack, perfect photo suite 7.5 crack only, great crackling, funny jokes to crack up your friends, crack down middle of tongue tcm, crack cool edit pro 2.1 windows 7, tai game cuot chien thay ma crack, cara crack blackberry apps, crack samurai siege android, imtoo ipad to pc transfer 5.0.1 keygen, crackin crab briks, how to fix a cracked umd case, bitdefender total security 2013 license key crack download, pic simulator ide v6.92 crack, mccracken county schools calendar 2012, simcity 5 deluxe edition keygen, aqw hack 2014, como instalar crack razor1911 starcraft 2, aerofly fs crack only, pdf password cracker pro v2.0 download, bad piggies version 1.2.0 crack, auta 2 crack, cracker ps vita, adobe photoshop cs2 keygen by paradox 2005 free download, fix front windshield crack, daemon tools 5 keygen, why do i have to crack my neck to relieve pain, shogun 2 keygen generator, serato dj crack download, wondershare iphone data recovery keygen mac, ps3 xploder product key keygen, crack dead island riptide nosteam, allcast cracked apk, how to activate microsoft office 2010 professional crack, vvphoto 1.8 full crack, codigo de ativação do corel draw x4 keygen, phprunner crack, tabula facade signage crack, crackdown 3, crack worse than coke, download virtual dj pro 7 with crack for free, forman equation crack growth, kaspersky antivirus 2013 keygen free download, joikuspot premium s60 3.1 cracked, crack easeus partition master 9.1.1 professional edition demo, zuma deluxe crack full version download, akvis sketch 12.5 keygen free download, crack esi tronic 2012 4, swf decompiler keygen free download, how to crack ssc graduate exam, crack wifi aranzulla, crack cle wep avec backtrack 5, spellforce 2 gold crack, crack wavelab 7 download, twixtor pro 6 keygen, leftöver crack lido 2. august, dobry crack do fifa 11 chomikuj, lfp manager 2013 crack fr, free download fruity loops 8 with crack, avg license number generator keygen, reason 7 keygen.zip password, pc data recovery software free download with crack, keygen photoshop cs6 extended free download, fkl crack, crack trimble business centre, ou est le dossier crack, pegs coat rack stainless steel, how to crack final cut pro x 10.0.6, cocreate modeling 17 crack, crack de star wars jedi knight 2 jedi outcast multiplayer, merlin 2 license crack, sonnox oxford limiter crack, crack para aspel sae 4.6 gratis, microsoft groove keygen, cracked 2.sezon 4.bölüm izle, crack do corel paint shop pro xi, how to make crack pipe with light bulb, heroes of might and magic ii crack chomikuj, zwcad 2010 english professional crack, crack cyberghost 2013, arkaos vj crack, what does i crack myself up mean, crack mise a niveau windows 7 starter, crack pes 2012 pc download, excel password cracker online free, onimusha 3 crack no cd, adobe photoshop cs5 extended edition keygen free download, crack para mcafee internet security suite 2011, any video converter ultimate with crack download, keygen burger bustle, cyberlink powerdvd ultra 13 keygen core, auslogics boostspeed 6.5.6.0 crack, pinnacle studio 16 ultimate keygen download, web easy professional keygen 8, edoc organizer crack serial, le mans 24 hours 2002 no cd crack, crack para radmin server 3.5, uniblue registry booster 2012 full version with crack, orcs must die 2 keygen, cricket live score video online free india vs pakistan, nyo4 2012 keygen, microsoft windows aio keygen, ableton live 9.1 crack 32 bit, qmidi 2.3.2 crack

Continue Reading

Companies go to great lengths to get media coverage, but often don’t consider the risks associated with the exposure.

Continue Reading

 By Jennigay Coetzer Spokespeople might like to note that the saying “To assume makes an ass out of you and me” is particularly applicable to media interviews.   Human beings in general are notorious at making assumptions. We assume those we are communicating with are on the same wavelength as we are and are receiving […]

Continue Reading

One of the prerequisites of being a good writer is to have an enquiring mind and not take anything on face value. This is the only way to develop a real understanding of what they are writing about.

Continue Reading

Good writers have the target readers in mind when they write an article, as opposed to just focusing on what they want to say. When people read an article they are looking for what’s in it for them, and if they cannot see this quickly they will move on.

Continue Reading

If anyone says they were quoted out of context in the media, there is an 90% chance that it was their fault, due to lack of clarity, assumption, running on from one thought to another, and other factors that boil down to miscommunication during the media interview. Media training helps spokespeople to interact with journalists and other media interviewers more effectively.

Continue Reading

It is impossible to write a good article if the writer does not have a good understanding of the topic. To write an interesting article requires not taking anything on face value, making assumptions, or just regurgitating information found on some obscure blog.

Continue Reading

Most writers suffer from writer’s block at one time or another, but there are ways to overcome this. When I ask participants of the article writing workshops I run what their greatest challenges are with their writing, many of them will say they always get stuck on the opening sentence.

Continue Reading

Examples are a powerful way to clarify what you are saying when writing any type of article, because human beings don’t think in words. They think in pictures. So making strong statements in your articles and then putting them in context with examples will help to create a clearer picture in the minds of the target readers you are writing for.

Continue Reading